Earl of East is a British brand founded in 2014 by Niko Dafkos and Paul Firmin. What started as just a project that shared the same passion: a love of fragrance and a desire to make something of your own led Earl of East to develop its home fragrance line, expanding to include candles, incense, home spray, bath and body products: The 4 Pillars of the Brand, Creation, Curation, Collaboration and Community, run through everything Earl of East does as a company.
